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The Business
Maxell began its corporate life as Maxell Electric Industrial Company, Limited in 1960. The company name refers to their signature batteries: "Maximum capacity dry cell". Maxell was originally a division of Nitto Electric Industrial Company, Limited, but was spun off as a separate company the following year.
In 1963, Maxell produced the first first alkaline dry battery in Japan. Three years later, they produced the first audio cassette tapes in Japan. In 1969, Maxell established their American branch as the Maxell Corporation of America. As the decades passed, Maxell continuously improved and updated its offerings of batteries and storage devices.
The Product
I couldn’t find any reviews or other information about the MF 2-DD floppies, In lieu, please enjoy this TV ad for Maxell floppies.
Have you ever used Maxell floppies? Do you know anything about its history? Tell us about it in the comments below.
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